As the old saying goes, any publicity is good publicity.
And it would seem the Provincial PC's are getting lots of it on Twitter.
An analysis done by Ipsos-Reid for CP24 and CTV, but shown exclusively to Newstalk1010, says the Tories still lead the race of overall mentions on the social media with 44%. The Liberals are up a little to 34% of the mentions and the NDP are third with 22%. But that's up from 12% the week before.
But if you take a look at what's being said in those tweets, it paints a different pictures. 62% of the posts mentioning the PC's are negative, with people mostly blasting the Hudak Tories for their plan to slash 100 thousand public sector jobs. For the Liberals the mentions have been pretty neutral, while for the NDP, it's a split right down the middle between positive and negative.
Most of the negative attention surrounding the Liberals comes from talk of the scandals, and the negativity around the NDP is mostly from people who suggest their plan is too similar to that of the Liberals.
As a platform, Twitter seems to be pretty important to keep Ontarians engaged in the election, with the analysis showing 4 in 10 people are going online to talk policy and politics.