A new report suggests more than half of Canadians can't easily follow Canada's new official food guide.
Researchers at Dalhousie University and the University of Guelph found more than 52 per cent of consumers surveyed said they face barriers in adopting the recommendations of the food guide released earlier this year.
More than 26 per cent of people found affordability a major barrier and others cited taste preferences, lack of free time and dietary restrictions.
The survey also showed most people rely on nutrition advice from friends, family, social media and cookbooks before Canada's Food Guide.
Sylvain Charlebois, lead author on the report, said the results show a disconnect between Health Canada's guide and the reality of Canadians' lives.
The report cautioned that Canadians' changing diets and rising produce costs could make the new recommendations less affordable over the next few years.